Tag Archives: printer ink

Economics of Printing

By Chris Daly

 

In the book I am finishing about the history of journalism, I try to pay a lot of attention to the business models used over the centuries — beginning with the hand-powered printing of the Colonial era.

Along the way, I have had to figure out the mechanisms (and consequences) of several phases of the printing business. But now I am stumped.

Here is the craziest economic action I have taken in a long time:

 

We have an all-in-one printer at home, an HP Officejet Pro 8000 Printer. Recently, it told us that something called the  “Black/Yellow Printhead” had failed. Pain in the ass.

So, I figured I would replace it. Not so easy. I went to Staples — no go. They don’t stock them.

I went on-line, to the HP site. Then things got really weird.

I eventually found the item I need.

Then, I thought, while I’m here, I should probably get some more black ink, since we are always running out of it. I found that item, then noticed that if I bought the super-duper black ink cartridge, it would print a lot more pages. Done. Here’s the bill:

Order summary

Item description Product # Qty. Unit
Price
Your
extended
price
HP 940 Black and Yellow Officejet Printhead

C4900A 1 $59.99 $59.99
HP 940XL Black Officejet Ink Cartridge

C4906AN#140 1 $35.99 $35.99
Order subtotal $95.98
Shipping
(Next Business Day)
FREE
MA Tax $6.00
Grand total $101.98

Yikes! A hundred bucks for two little pieces of plastic that everybody has to replace all the time?!?!

Then, I had another thought: How much does a new printer cost?

Here’s the answer:

HP Officejet Pro 8000 Printer

HP Officejet Pro 8000 Printer

3.3 out of 5 3.3 out of 5 stars (74 reviews)

    •  Up to 50% lower cost/color page, 50% less energy use than a laser printer###

    •  Super fast: up to 36 pages/min black, 35 color##

    •  Automatic two-sided printing

    •  Network ready

Price: 149.99*
Price after savings: $69.99*
You save: $80.00 (53.3%)**

 

 

Save $80 with instant rebate

 

Printer cable sold separately
In stock: Can ship within 24 hours. See details.

============================================

In OTHER WORDS. . . IT WOULD BE A LOT CHEAPER TO BUY A NEW PRINTER.

DOES THIS MAKE ANY SENSE TO ANYONE? CAN ANYONE EXPLAIN THIS?

 

 

 

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