By Christopher B. Daly
The answer is: “paywall” (probably pronounced payvall). That’s according to Google Translate.
The fuller answer is in this piece in the Times, documenting a trend-let in setting up paywalls in Europe.
Whatever they are called, paywalls are emerging as the salvation (if there is one) for journalism, because the growth in online advertising is painfully slow.
source: TechCrunch
Prof Chris Daly's Blog 